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Alex and Ani uses the “links in bio” hack quite often, but recently used the space within an Instagram post dedicated for location tags to indicate “link in profile” and then re-stating this in the image caption – giving consumers more opportunity to read where they can learn more.
Similar to Facebook, Instagram users can “tag” their friends in photos. Fashion guru and author Louise Roe (who has 260,000 Instagram followers) has taken this idea further and tagged fashion designers or retailers who have designed/or carry in their stores the items that she is wearing/promoting. She lets her followers know by including “tap for outfit info” in her image caption. This not only builds goodwill with business partners, but also makes posts informative and actionable. What’s more, this could be a way to increase brand awareness as the person or brand tagged might follow back or, even better, re-post the image.
Instagram is certainly gaining steam with business professionals, and as it continues to supplement its product with advertising opportunities, that interest will only grow. These instagram followers hack free hacks can get brands started when it comes to increasing their following and monetizing their efforts on the social network, but there’s still a lot to be learned by all.
Very interesting post Amberly, I see a lot of local travel type businesses diving into instagram now posting images of the landscape which seems to work really well, intagram is something I have yet to apply cheers for the insightful post.
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